One last post relating to China - about Flooring, China & Social Media. This time, I highlight non-flooring examples with a Chinese connection to provide innovative perspective for your flooring business domestically or abroad. All made possible thanks to social media tools. Here are links to my previous posts in this China series: China Has Awakened. Are You Ready? Understanding Opportunities in China What got me started with the series was an AdAge article titled 20 blogs marketers to China should be reading with a wealth of information about China, a country on the other side of the globe, one I admired and have visited, but don't fully understand. I can't speak the language other than a few words like thank you , yet love the food and fully appreciate the marketplace implications of a country so big for products like flooring. In my previous life in the branded residential carpet business, global didn't matter much. Flooring, though, is global -- Jim G
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